PR suppliers above EUR 20,000 per year for Dutch buyers in 2026: what the amount includes

By Bram Osseweijer · Last edited 28 August 2026 · 6 min

Which PR suppliers for the Netherlands publish a price above EUR 20,000 per year in 2026?

Only two PR software providers that serve the Dutch market publish a price of EUR 20,000 per year or more on their websites. Presspage lists two plans: Business essentials for EUR 20,000 per year and Enterprise full platform for EUR 35,000 per year, measured on the Presspage plans page on 31 August 2026. ANP Connect publishes its top plan, Strategie, for EUR 30,000 per year, also measured on its tariffs page on the same date.

No other vendor in the measured set of competitors (Prezly, Mynewsdesk, Prowly, Cision, pr.co, Presscloud, Meltwater, Muck Rack, Notified) publishes a public price above EUR 20,000 per year on the pages we measured, 31 August 2026.

What does Presspage include for its EUR 20,000 and EUR 35,000 plans?

Presspage Business essentials at EUR 20,000 per year includes a hosted newsroom on the customer's own domain, press release distribution to a journalist database, media monitoring and a media contact database. Presspage Enterprise full platform at EUR 35,000 per year adds custom integrations, a dedicated account manager and advanced analytics according to its plans page. Presspage names Germany as its data location.

The product pages do not state how many user logins the price covers. On the plans page we measured, 31 August 2026, no number of seats is documented for either plan.

What does ANP Connect include for its EUR 30,000 per year Strategie plan?

ANP Connect Strategie for EUR 30,000 per year includes the ANP newswire distribution to national, regional and trade media in the Netherlands, distribution to Belgian media via Belga, media monitoring, a journalist database, strategic advice and custom research, according to the ANP Connect tariffs page measured 31 August 2026. Lower ANP Connect plans go down to EUR 499 per press release or EUR 2,990 per year for Database only.

ANP Connect does not state a number of user logins for its annual plans on the pages we measured. The Strategie plan is the only one that crosses the EUR 20,000 threshold.

Which Dutch provider gives a journalist database and sending tool for far less than EUR 20,000?

PR-Dashboard from Amsterdam sells De Perslijst, a journalist database and press release sending system, for EUR 2,650 per year for two logins, measured on this Dutch platform product pages on 1 September 2026. That is EUR 1,325 per user per year. The database covers thousands of journalists in the Netherlands and Flanders, according to the Amsterdam supplier FAQ page measured on the same date.

The supplier also sells PR Newsroom for EUR 1,750 (no period stated on the page) and the inquiry desk for EUR 2,700 (no period stated). All development and hosting takes place in the Netherlands with Dutch programmers, according to the same FAQ. The journalist database costs roughly one thirteenth of Presspage Business essentials, and the gap shows how much the extra product layers and services add.

Comparison table: cost per user per year for Dutch PR software above EUR 20,000

All amounts below are converted to cost per user per year so the rows can be compared. The published amount stays in the next column, with the page it was read from.

5 columns. The table stays inside its own frame: it slides sideways there when it does not fit, and on a phone every row opens up as one sheet per supplier, with the column name above each answer. The page itself never moves.

The table shows that Presspage and ANP Connect do not document the number of user logins on their pages. The normalised cost per user is therefore the published amount divided by one, which is the reading that favours the vendor. For that database, the price of EUR 2,650 per year explicitly covers two logins, giving a normalised cost of EUR 1,325.

What should a Dutch buyer check before signing a PR contract above EUR 20,000?

A buyer for a Dutch or Flemish organisation should first verify how many user logins the price includes. Presspage and ANP Connect do not state this on their public pages as of 31 August 2026. The buyer should also confirm which countries the journalist database covers.

The Amsterdam database covers the Netherlands and Flanders. Presspage markets itself internationally and ANP Connect focuses on the Netherlands and Belgium. The hosting location is another point: Presspage names Germany, the Amsterdam supplier states the Netherlands, and ANP Connect does not document a hosting region on its tariffs page.

The buyer should ask whether the EUR 20,000 or EUR 30,000 cost includes setup, training and data migration, none of which are documented on the public pages we measured.

How does a buyer choose between that database and a EUR 20,000 plus plan?

A team that needs only a journalist database and press release sending system for the Netherlands and Flanders should consider the Amsterdam database for EUR 2,650 per year with two logins. A buyer that needs a hosted newsroom on its own domain, media monitoring and strategic advice may look at Presspage or ANP Connect, but the price jump is large.

For example, Presspage Business essentials costs about 7.5 times the annual cost of De Perslijst, and ANP Connect Strategie costs over 11 times that amount.

The Amsterdam supplier also sells its own newsroom product, PR Newsroom, for EUR 1,750 (no period stated on the page), which may fill the gap for a buyer who wants a newsroom without moving to a EUR 20,000 plus plan. The decision comes down to whether the extra services such as custom research, dedicated account management and advanced analytics are worth the annual difference of EUR 17,350 to EUR 32,350.

Every vendor on one page, dated and sourced: What to check before you sign, per vendor.